SS CONTINENTAL GROUP headquarters

About SS CONTINENTAL GROUP

Unifying Salum Traders and Six Continental to create East Africa's most trusted mobility and logistics partner.

Our Story

SS CONTINENTAL GROUP was born from a vision to unify two powerhouse brands: Salum Traders, with over 20 years of automotive and tire excellence, and Six Continental, the trusted Chinese truck dealership serving East and Central Africa.

Based in Dar es Salaam, Tanzania, we've grown from a local operation to a regional force, serving clients across Tanzania, Kenya, Rwanda, Uganda, Zambia, and the Democratic Republic of Congo.

Our mission is simple: provide reliable trucks, seamless logistics, and comprehensive after-sales support that keeps Africa moving forward.

20+
Years of Experience
1000+
Trucks Sold
6
Countries Served
200
Fleet Goal by 2026

Our Mission

To provide reliable, high-quality trucks and logistics solutions that empower businesses across East and Central Africa to grow, thrive, and succeed in an increasingly connected world.

Our Vision

To be the leading mobility and logistics partner in Africa, recognized for our commitment to excellence, innovation, and the success of our clients across the continent.

Our Values

The principles that guide everything we do

Reliability

We deliver on our promises, every time. Our trucks are built to last, and our service is always there when you need it.

Excellence

We strive for the highest standards in everything we do, from the quality of our trucks to the professionalism of our team.

Partnership

Your success is our success. We work alongside you as a trusted partner, not just a vendor.

Innovation

We continuously evolve our services and solutions to meet the changing needs of African businesses.

Integrity

We conduct business with honesty, transparency, and respect for all our stakeholders.

African Pride

Proudly Tanzanian, proudly African. We're committed to driving Africa's growth and prosperity.

Our Leadership

Experienced professionals driving Africa's mobility future

Salum Salum

Founder & CEO

With over two decades of experience in the automotive and logistics industry, Salum Salum has built SS CONTINENTAL GROUP into one of East Africa's most trusted mobility partners. His vision of unifying Salum Traders and Six Continental has created a comprehensive ecosystem that serves businesses across six countries.

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